Democratic group launches $25 million ad blitz targeting Trump on abortion

CNN — A Democratic super PAC is launching a $25 million advertising blitz in three swing states, featuring voter testimonials about former President Donald Trump’s role in curbing abortion access.

The ads from American Bridge 21st Century mark the first wave of a larger, planned $140 million campaign by the group to persuade swing voters in Michigan, Pennsylvania and Wisconsin to reject Trump’s bid to return to the White House. President Joe Biden flipped all three states in 2020.

The ads, which the group says will target women voters living in rural and exurban areas of the three states, represent the latest effort by Democrats to use emotional, straight-to-the-camera stories to sway election outcomes since the US Supreme Court overturned Roe v. Wade in 2022.