VI News Staff 1 year ago

USVI Track and Field Star Michelle Smith Signs Brand Deal with Adidas

Virgin Islands sports ambassador Michelle Smith partners with Adidas in a multi-year collaboration, bringing exclusive merchandise and new opportunities for fan engagement

The V.I. Track and Field Federation announced on Wednesday that Michelle Smith, a prominent sports ambassador for the U.S. Virgin Islands, has signed a Name, Image, and Likeness (NIL) partnership with global sportswear giant Adidas.

The collaboration represents a major step in Smith's career, pointing to new opportunities for both the athlete and the brand. Smith, a freshman at the University of Georgia, has quickly made a name for herself in the world of track and field. Her exceptional skills and dedication have earned her widespread recognition, and this partnership with Adidas further solidifies her status as a rising star in the sport, said the VITFF.

READ MORE:

U.S. VIRGIN ISLANDS WEATHER

Kamala Harris wins enough support to clinch Democratic nomination

VI News Staff
2 years ago

Photo Focus: Freedom City Welcome the 2024 Pride Parade

Although it was a small parade, dozens of spectators lined Strand Street to join in the re...

VI News Staff
2 years ago

Food Waste: A Global Problem That Undermines Healthy Diets

VI News Staff
4 years ago

Senator Alma Francis Heyliger postpones massive community outreach ini...

VI News Reporter
5 years ago

USVI Braces for Deep SNAP Cuts Under New Federal Law as Local Budgets...

VI News Staff
1 year ago